The brand Ukraine NOW will be presented at the festive fashion show on Independence Day

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Photo: radiosvoboda.org

On August 24 the brand «SEREBROVA Spring / Summer 2019 INNER» collection will be presented in Kiev. The brand Ukraine NOW will be the only one to be shown within the framework of the fashion show. This was reported by the Ministry of Information Policy of Ukraine (Mininformpolitiki) on its website.
Organizers will present the products of the brand Ukraine NOW to Ukrainians and guests of the capital in the open air at the city downtown.

«The Ukrainian brand has one very important key value, which we constantly emphasize – its full openness. Ukraine NOW is about all of us, about the country of opportunities, energy, start-ups,» – stressed the State Secretary of the Ministry, Artem Bidenko.

It is known that the designer Alena Serebrova was inspired by Petrikov painting and use its elements when creating the collection. According to Serebrova, she aspired to show a trendy, modern Ukraine, «which remembers and appreciates its origins, but is here and now, moving forward.»
The Ministry of Information Policy is the co-organizer of the show. The event was organized with the support of the RGA «Shared Victory», KSCA, the Ministry of Culture of Ukraine, the Ministry of Youth and Sports of Ukraine.
As The Journalist reported earlier, Groysman promised to promote popularization of brand Ukraine Now abroad.

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